Best Gennev Alternative for Perimenopause Tracking

COMPETITOR

Gennev

Acquired by large healthcare corporation - no longer independent, employer-plan dependent for access

Why Women Search for Gennev Alternatives

Gennev launched as an independent menopause health platform offering coaching, telehealth, and educational content. Over 1 million users accessed its educational resources.

In October 2022, Gennev was acquired by Unified Women’s Healthcare, a company operating a network of 2,700+ OB-GYN and women’s health providers. The acquisition shifted Gennev from an independent digital health startup to a component of a large healthcare corporation.

For women who valued Gennev’s independence, that raises real questions: who owns your data now, and do the platform’s incentives still align with you rather than corporate healthcare revenue?

What Gennev Got Right

Gennev’s educational content reached a large audience and helped normalize conversations about menopause. The coaching model gave women access to menopause-informed guidance at a time when most primary care providers had minimal training on the topic.

The Unified Women’s Healthcare integration also means coordinated care across a large provider network, which could help women already within that system.

Where Gennev Falls Short Now

The acquisition changed the access model. Gennev’s services are increasingly tied to employer health plans rather than available as a direct consumer purchase. If your employer does not offer Gennev through its benefits, getting access is less straightforward than it used to be.

Your health data also now lives within a corporate healthcare system. Gennev’s original patient-first promise looks different when the parent company runs 2,700+ clinical practices with their own revenue targets.

The coaching model also creates natural upsell pressure. Free educational content leads to paid coaching sessions, which lead to clinical referrals within the Unified network.

How Horiva Compares

Horiva is independently built with no corporate healthcare parent. We are a small team that built a tracking tool because we saw that perimenopause symptom logging was either nonexistent or buried inside apps designed for regular menstrual cycles.

At $9/mo, you get a 40+ symptom library, on-device data storage, and doctor-ready reports you can take to any provider you choose. Your data stays on your phone. We cannot access it, which means we cannot share it with a parent company, an employer, or an insurance network.

Independence matters when it comes to health tracking. The tool that records your most sensitive health data should not answer to a corporate healthcare system.